After devoting the bulk of a long career to commercial art, both as an illustrator and advertising director, Lloyd Riedling has, in recent years, made an impressive entrée into the field of fine art.
A native of New Orleans, he drew initially by instinct, “It seems that I have always been able to draw, even as a child,” said Riedling. “If I could see it, I could draw it accurately. He then honed his talent over many years, through practical experience for a number of large commercial firms engaged in retail trade.
His early career as an illustrator for advertising brought him considerable attention in New Orleans and Los Angeles, but he veered off the path of illustration to the more lucrative position of advertising director some years ago.